“Melissa Foster is the award-winning author of three International bestselling novels, Megan’s Way, Chasing Amanda, and Come Back to Me. She has also been published in Indie Chicks, and anthology. She is the founder of the Women’s Nest, a social and support community for women, and the WoMen’s Literary Cafe, a cross-promotional site for authors, reviewers, bloggers, and readers. Melissa is currently collaborating in the film production of Megan’s Way.
And here she is, sharing her secrets in marketing with us, and I’m very honored to have a guest post from the great inspiration that Melissa Foster is.”
guest post by Melissa Foster
How long do I have to do all this marketing?
Everyone wants to know what it takes to sell your book—what’s the secret, where’s
the magic bullet? The truth is, there’s no secret, and every book needs to be pimped
out like the ones that came before them. That’s the harsh truth. The good news? It
does get easier.
There are a few keys to book selling, but before you begin marketing, you need to
start with a solid product. Don’t rush to finish your manuscript. Stories take time to
develop, nurture them, give them space and time to bloom. When you type those last
words on the page, there’s still editing, beta reading, and rewrites before your book
will be ready to go public.
Once your book is polished, it’s time to think about a marketing plan. There are
things that you can do to help your book find its wings. Send advance copies out to
reviewers, set up blog tours, so when your book hits the shelves, it’s already being
talked about. Join a community and connect with others to help you promote your
book (I hear WoMen’s Literary Café rocks! Lol).
The most important part of marketing your book, is to look beyond your goal of
sales. You can probably go out and sell ten books each day by talking to ten people
and convincing them that your book is worth reading, but is that what you really
want? Everything in life is about relationships. Get to know people, join networking
groups, reach out to others, help other authors market their books—connect with
book clubs and other reading groups. There are so many ways to market your book
without screaming, “Buy my book!”
Most importantly, when you find an avenue that works, share it with others.
Readers are plentiful, help others find their paths to success, and 99% of the time,
you’ll find your own.
Melissa Foster at Amazon: